RevenueBase Cuts Onboarding Time from an Hour to Minutes with Trustle

For Boston-based RevenueBase, speed and accuracy are everything. The company has built the world’s largest and most accurate set of business professional data. A “Bloomberg of B2B data,” as founder and CEO Mark Feldman puts it. Customers rely on RevenueBase for the freshness and accuracy layer for their contact data, so the internal team needs to be equally fast, efficient, and reliable.

The Challenge

Behind the scenes at RevenueBase, access management was becoming a bottleneck.

As a startup with multiple contractors, Feldman himself was responsible for provisioning and deprovisioning access to critical systems such as Slack, GitHub, and AWS. Every new project meant new accounts, permissions, and inevitably, more time lost to manual processes.

“It used to take at least an hour to set up a single user, which in a startup is forever.” Feldman explains. “And that’s an hour that was further filled with distractions, context switching, and the stress of getting it exactly right.”

The risks weren’t just about time. RevenueBase was paying for licenses it didn’t need, as former contractors remained active in directories. Worse, there was always the chance that someone retained access to sensitive systems after their engagement ended.

The result was an expensive mix of:

• Wasted time: hours lost to provisioning and offboarding.
• License sprawl: seats left open and bills creeping upward.
• Residual risk: uncertainty about whether accounts had truly been shut off.

For Feldman, the toll was both financial and personal: “I wanted to sleep better at night, knowing the right people had access and the wrong people didn’t.”

The Solution

RevenueBase turned to Trustle, the cloud identity security platform that automates provisioning, deprovisioning, and entitlement management across multi-cloud environments, giving businesses a single UI to reduce risk, cut costs, and move faster.

For RevenueBase, several things were instrumental in the decision:

• Single intuitive user interface: Google Workspace alone couldn’t provide complete oversight, especially across multi-cloud environments. Trustle provided a single, easy-to-use dashboard that clearly showed who had access to what and at what level.
• Fast rollout: Guided onboarding materials made it easy to connect systems. “Some platforms were just click-to-authenticate,” says Feldman. While AWS required a custom policy, the process was quick, and Trustle’s team embraced feedback for further automation.
• Founder-friendly: Simplifies identity management, allowing founders to focus on strategy and execution, while the team gains faster, safer access.As the only decision-maker, Feldman could move quickly. Importantly, Trustle didn’t add friction to the rest of the team. “If anything, it makes their work easier,” he notes.

The platform now manages provisioning and deprovisioning across Slack, GitHub, AWS, and Google Workspace, giving RevenueBase the visibility and confidence they were previously lacking.

“It’s extremely easy to use. You just log into a dashboard. It’s intuitive, stupid simple. You don’t have to spend time learning a new piece of software.”

The Results

Contractors and employees are onboarded in minutes through a central dashboard. Offboarding is automatic and auditable. From day one with Trustle, RevenueBase uncovered and removed excessive permissions: quickly, cleanly, and with confidence.

Costs stay lean, and risk stays low. The impact was immediate and measurable:

• Onboarding time reduced by 95%: Provisioning that once took nearly an hour now takes just a few minutes. “Time to value is two seconds,” says Feldman. “You see the product [Trustle] once and you get it.”

“Onboarding team members used to take about an hour… now it’s a couple of minutes.”

• License cost savings: Trustle’s oversight highlighted unused seats.

“We were able to eliminate some seat licenses… from that alone, it definitely more than pays for itself.”

• Tighter security and confidence: With one dashboard, Feldman can confirm that the company’s access posture is sound. “I just feel confident that we have our identity access really tight across the business.”

“I just feel confident that we have our identity access really tight across the business.”

• Founder time reclaimed: Instead of searching forums or googling “how to set up GitHub access,” Feldman now has hours back each week to focus on growth. As he puts it: “It saves you time and money right away.”

The Future with Trustle

RevenueBase sees Trustle as a platform that will grow with their business. As more integrations and automation roll out, RevenueBase expects to expand coverage and deepen value:

• Automated AWS policies: Simplifying custom setups into one-click flows.
• Zero-standing privilege: Role-based access with just-in-time grants that expire when projects end.
• More systems under one roof: Bringing every SaaS tool into a single dashboard for total visibility.

“I think as they add more products and integrations, it’s natural for us to just keep adding more systems. One UI for everything under one roof.”

For RevenueBase, adopting Trustle was less about buying a tool and more about removing a persistent worry. The platform has:

• Tightened access security.
• Returned hours of valuable time.
• Eliminated unnecessary spend.
• Delivered immediate and significant ROI.

Most importantly, it has given Feldman the one thing every startup CEO values most: peace of mind.

‍